Top Advertising Techniques Quotes

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1. "Advertising rises to an art when it stimulates not a perceived need, but boredom. Generosity sweepstakes, patient repetition, diligent associations, claims of skyrocketing temperance – a cavalry charge of techniques weaseling the tedious virtues into subliminal consciousness to make people fidget in their jiggling bodies, necrohabits, and abusive relationships. This campaign of discontent would implant not a longing for this or that product, but a heartache to jump on the bandwagon of another existence altogether. To lodge ennui in the soul is to commodify life."
Author: Bauvard

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Civilized man longs for the illusion of barbarism. Either his culture fulfills this need by adopting its outer trappings, or he will be seduced by his first contact with a culture that does."
Author: C.S. Friedman

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