Top Marketing Research Quotes

Browse top 1 famous quotes and sayings about Marketing Research by most favorite authors.

Favorite Marketing Research Quotes

1. "I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination."
Author: David Ogilvy

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Far away on the path we saw Sir Henry looking back, his face white in the moonlight, his hands raised in horror, glaring helplessly at the frightful thing which was hunting him down. But that cry of pain from the hound had blown all our fears to the winds. If he was vulnerable he was mortal, and if we could wound him we could kill him. Never have I seen a man run as Holmes ran that night."
Author: Arthur Conan Doyle

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